000 01156cam a2200301 a 4500
001 80063
003 0000000000
005 20250408093609.0
008 130702s2014 caua b 001 0 eng
010 _a 2013025666
020 _a9781452261355 (pbk. : alk. paper)
020 _z9781483312316 (web pdf)
035 _a(IMchF)fol14868309
040 _aDLC
_beng
_cDLC
042 _apcc
050 0 _aP91
_b.B43 2014
082 0 _a302.23/01
_223
100 1 _aBerger, Arthur Asa,
_d1933-
245 0 0 _aMedia analysis techniques /
_cArthur Asa Berger, San Francisco State University.
250 _aFifth edition.
260 _aLos Angeles ;
_aLondon :
_bSAGE,
_c[2014]
300 _axvii, 238 pages :
_billustrations ;
_c24 cm.
500 _aIncludes bibliographical references and index.
504 _aIncludes bibliographical references (p. 225-228) and indexes.
650 1 0 _aMass media criticism.
650 1 0 _aMass media
_xMethodology.
852 _97185.50PHP
999 _c11812
_d11812