TY  - BOOK
AU  - Pereda, Pedrito Real.
AU  - Castillo,Vicente M.
AU  - Pereda,Purisima Pedrialva
TI  - Principles of marketing
SN  - 9789719905752
PY  - 2014///
CY  - Intramuros, Manila
PB  - Mindshapers Company Incorporated
KW  - Marketing
KW  - sears
N1  - References: p.275
ER  -