David, Fred R.

Strategic management : concepts & cases / Fred R. David. - 8th edition. - Upper Saddle River, New Jersey : Prentice Hall Incorporated, c2001. - xxxii, 432 pages : illustrations(some colored,colored map ) ; 26 cm.

Includes bibliographical references.


Strategic planning--Case studies.

HD30.28 / .D378 2001

658.4/012