Cutlip, Scott M. <br/><br/>
Effective public relations / 
Scott M. Cutlip, Alllen H. Center, Glen M. Broom. 
 - 7th edition. 
 - Singapore :  Prentice Hall Incorporated,  1994. 
 - 560 pages :  illustrations ;  24 cm. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>9813026642