TY  - BOOK
AU  - Hughes,Mark
TI  - Buzzmarketing: get people to talk about your stuff 
SN  - 1591840929
AV  - HF5827.95 .H84 2005
U1  - 659.13/3 22
PY  - 2005///
CY  - New York
PB  - Portfolio
KW  - Marketing
KW  - Mass media and business
KW  - Publicity
KW  - Word-of-mouth advertising
N1  - Includes bibliographical references (p. [229]-233) and index
ER  -