Licup, Danica Santos.

Da'best Homemade Retailing An Entrepreneurial Training [manuscript] / Danica Santos Licup. - Magalang, Pampanga : Pampanga State Agricultural University, July 2022. - ix, 79 leaves ; 28 cm. + 1 computer disc (4 3/4 in.)

DA'BEST HOMEMADE RETAILING was located in San Pablo 2, Magalang Pampanga, near the Small-Town Lottery (STL), and inside the owner's house. The operating hours start from Monday to Friday between 8:00 AM to 6:00 PM. The business firm was named DA'BEST HOMEMADE RETAILING because "DA" stands for the owner's name Danica, and BEST means all her products are the best. DA'BEST HOMEMADE RETAILING tagline was "Special Foods & Good Quality", this tagline assures that all her products were special and of good quality, because they were homemade products for her customers. The products that the business first offered were Turon, Palitaw, Halo-Halo, and other food or "merienda" (snacks) that the customers might like to eat. The starting capital of the entrepreneur was P 1,500 for acquiring materials, tools, and equipment. The business was owned by an entrepreneur student. DA'BEST homemade is a business that gives quality and importance to its customers. The problems encountered by the owner were: (1) Lack of knowledge on how to properly introduced the product on social media websites and continuous changes in the price of supplies/raw material; (2) Inventory and transactions were not properly recorded; (3) Shortage of products produced because of lack of supplies that led to the loss of sales. The owner's solutions were: (1) The entrepreneur's older sister and brother helped her in posting on her page and personal account on Facebook about her product. (2) The entrepreneur assured a proper solution has been made to lessen mistakes; (3) Due to the shortage of supplies, the entrepreneur managed and ensured to add more supplies to her production while still maintaining the cost and avoiding the wastage of supplies.