Berger, Arthur Asa,  1933- <br/><br/>
Media analysis techniques / 
Arthur Asa Berger, San Francisco State University. 
 - Fifth edition. 
 - Los Angeles ;  London :  SAGE,  [2014] 
 - xvii, 238 pages :  illustrations ;  24 cm. 
<br/><br/> Includes bibliographical references and index. 
<br/><br/>Includes bibliographical references (p. 225-228) and indexes. 
<br/><br/><label>ISBN: </label>9781452261355 (pbk. : alk. paper) 
<br/><br/><label>LCCN: </label>2013025666 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media criticism.<br/>Mass media--Methodology.
<br/><br/><label>LC Class. No.: </label>P91  / .B43 2014 
<br/><br/><label>Dewey Class. No.: </label>302.23/01