ONE-TWO-THRIFT: An Entrepreneurial Training Report [manuscript] / Celina Rose David Naval.
Material type:
Item type | Current library | Collection | Call number | Status | Barcode | |
---|---|---|---|---|---|---|
Theses | PSAU OLM Dissertation, Theses | BS Entrepreneurship | TR N31 2022 (Browse shelf(Opens below)) | Not for loan | TR12540 |
ONE-TWO-THRIFT is located in San Nicolas 1, Magalang, Pampanga. The hours of operation are between 8 AMto 5 PM on Monday through Friday. Additionally, operations begin every Saturday from 6 AM to 12 noon. The company "ONE-TWOTHRIFT" advertises that it offers "Low Cost serves High-Quality Clothing." The OneTwo-Thrift sold secondhand clothing such as mixed-brand and new t-shirts, Korean skirts, mini, madi, and maxi dresses. The products are priced between 50 pesos and 250 pesos. The product prices have a suggested retail price and a sold price because some buyers, particularly in fiangge, asked for discounts, and the products are thrifted. Because the products have different unit costs, their pricing is not quite the same. The entrepreneur's initial investment came from the profit she made from the first business implementation. The entrepreneur encountered the following issues in her business: (1) In terms of management, the entrepreneur was adjusting to the business because it was her first time opening a thrifted clothing store. She has no idea how to organize her thrifted clothing. Buying thrift clothing, often known as 'Ukay-ukay,' is risky because you don't know if the merchandise is quality or not. (2) The entrepreneur encountered difficulties with marketing. She can't adequately market her business by doing live selling. The internet connection is occasionally bad, and the location was not particularly advantageous. (3) In terms of finances, the entrepreneur encountered difficulties with product pricing. She was unsure whether she should triple the cost of the item for the selling price. The solutions were: (1) For the management component, the entrepreneur sought advice from other ukay distributors and merchants on how to effectively handle the business. The entrepreneur just took the risk of becoming an "Ukay-ukay" or thrift clothing vendor, and happily, the entrepreneur quickly learned the rhythm of the ukay business. (2) The entrepreneur looked for a new location with a larger target market. The One-Two-Thrift was transferred to San Nicolas 1, Magalang, Pampanga, and the entrepreneur started early every Saturday to seek a rented place in Tiangge Magalang. During Tiangge days, the entrepreneur's lowest profit was 1,000 pesos. (3) The entrepreneur discovered a solution by asking her supplier how to appropriately establish product prices. The entrepreneur then decided to triple the price because not all of the products were good.
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