Principles of marketing : (Record no. 8657)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00654nam a2200157 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 44342 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | 0000000000 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250407095237.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140625n 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0131234390 |
| 245 00 - TITLE STATEMENT | |
| Title | Principles of marketing : |
| Remainder of title | an asian perspective / |
| Statement of responsibility, etc. | Philip Kotler...[and others.]. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Singapore : |
| Name of publisher, distributor, etc. | Pearson Education South Asia Pte. Ltd, |
| Date of publication, distribution, etc. | 2005. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 535 pages : |
| Other physical details | illustrations ; |
| Dimensions | 27 cm. |
| 650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing. |
| Source of heading or term | sears |
| 852 ## - LOCATION | |
| -- | 795.00PHP |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| PSAU OLM | PSAU OLM | Circulation/Reserved | 12/15/2005 | National Fund | 795.00 | GS-C 658.8 P935 2005 | PSAU34473 | 04/07/2025 | 04/07/2025 | Books |