Fundamentals of marketing / (Record no. 15179)
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fixed length control field | 00834nam a2200217 a 4500 |
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control field | 132037 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | 0000000000 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20250408094523.0 |
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008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 220511n 000 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0070610150 |
100 0# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Stanton, William J. |
245 00 - TITLE STATEMENT | |
Title | Fundamentals of marketing / |
Statement of responsibility, etc. | Willaim J. Stanton, Michael J. Etzel, Bruce J. Walker. |
250 ## - EDITION STATEMENT | |
Edition statement | Tenth edition. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | New York : |
Name of publisher, distributor, etc. | McGraw-Hill, Inc, |
Date of publication, distribution, etc. | c1994. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxviii, 697 pages : |
Other physical details | Illustrations ; |
Dimensions | 25 cm. |
490 0# - SERIES STATEMENT | |
Series statement | McGraw-Hill series in marketing |
500 ## - GENERAL NOTE | |
General note | Includes bibliographical references and index. |
650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing. |
Source of heading or term | sears |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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PSAU OLM | PSAU OLM | Circulation/Reserved | 05/11/2022 | Donation | C 658.8 St7 1994 | PSAU40962 | 04/08/2025 | 04/08/2025 | Books |