Marketing research /
Tull, Donald S.
Marketing research / Donald S. Tull and Del I. Hawkins. - 4th edition. - New York : McMillan Publishing Company, 1987. - 835 pages ; 23 cm.
Includes index.
9711105098
Marketing research / Donald S. Tull and Del I. Hawkins. - 4th edition. - New York : McMillan Publishing Company, 1987. - 835 pages ; 23 cm.
Includes index.
9711105098