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Marketing, 10e : marketing in the 21st century /

Evans, Joel R.

Marketing, 10e : marketing in the 21st century / Joel R. Evans, Barry Berman. - Australia : Thomson Learning, c2007. - xxvi, 702 pages : illustrations ; 28 cm.

Includes index.

ISBN: 0759391556

Subjects--Topical Terms:
Marketing.

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