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International marketing and export management /

Albaum, Gerald S.

International marketing and export management / Gerald Albaum, Edwin Duerr, Jesper Strandskov. - 5th edition. - Harlow, England ; New York. : Financial Times/Prentice Hall, 2004. - xix, 666 pages : Illustrations ; 26 cm.

Includes bibliographical references and index.

Includes bibliographical references and index.

ISBN: 0273686348 (pbk.)

LCCN: 2004053302

Subjects--Topical Terms:
Export marketing--Management.

LC Class. No.: HF1416 / .I617 2004

Dewey Class. No.: 658.8/4

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