Retail marketing management : the 5 Es of retailing /
Grewal, Dhruv.
Retail marketing management : the 5 Es of retailing / Dhruv Grewal. - Los Angeles : SAGE, c2019. - xxii, 172 pages : color illustrations ; 25 cm.
Includes bibliographical references and index.
9781526446855
2018953094
Marketing--Management.
Retail trade--Management.
Retail marketing management : the 5 Es of retailing / Dhruv Grewal. - Los Angeles : SAGE, c2019. - xxii, 172 pages : color illustrations ; 25 cm.
Includes bibliographical references and index.
9781526446855
2018953094
Marketing--Management.
Retail trade--Management.