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Strategic management concepts and cases : a competitive advantage approach /

David, Fred R.

Strategic management concepts and cases : a competitive advantage approach / Fred R. David. - Fourteenth edition, Global edition. - Singapore : Pearson Education Limited, 2013. - 267 pages : illustrations ; 27 cm.

Includes index.

ISBN: 9789814604840

Subjects--Topical Terms:
Strategic planning.
Strategic planning--Case studies.

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